Intent Data Meets AI: How B2B Marketers Can Win Earlier, Smarter and With Greater Precision
As more buyers build AI tools into their process, marketers are getting pressured on all sides to adapt…
Blog October 7
Latest In: Demand Generation
Sopro’s Steve Harlow on Winning Back B2B Buyers Trust: The DemandGenReport.com Q&A
Key Takeaways Lead generation in 2026 has moved from a volume game to a relevance game, so teams…
Feature October 1
Apollo Introduces New AI-Powered GTM Platform for Revenue Teams
Key Takeaways Apollo launched a unified, AI-powered GTM system featuring Builder Studio, Messaging OS and an Intelligence Layer…
News Brief September 30
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
Intentsify Unveils QuantumDemand, Bringing Buying Group Activation at Scale
Key Takeaways Intentsify launched QuantumDemand to help enterprise revenue teams understand buying groups more holistically by combining buyer…
News Brief September 29
See Who Is Speaking at the B2BMX Summit at Advertising Week New York 2026
Key Takeaways The B2BMX Summit at Advertising Week New York is expanding its programming with new sessions that…
Blog September 29
Sociallyin’s Keith Kakadia on AI Overviews, Reddit and the New Rules of B2B Discoverability: The DemandGenReport.com Q&A
Key Takeaways In zero-click search, B2B brands need to optimize to be quoted and remembered, not just clicked,…
Feature September 28
Incubeta Americas’ Amy Crowther on the Death of the Keyword: The Demand Gen Report Q&A
Key Takeaways Consumers have swapped keyword searches for conversational AI prompts, compressing the consideration stage of the funnel…
Feature September 24
Integrate Acquires CaliberMind
Key Takeaways: Integrate’s acquisition of CaliberMind is designed to connect demand activation with attribution and revenue intelligence in…
News Brief September 23
CHEQ, Clozd, Intentsify and Omnibound Sponsor B2BMX Summit at Advertising Week New York 2026
Key Takeaways The B2BMX Summit at Advertising Week New York 2026 is bringing together four sponsors whose offerings…
Uncategorized September 23
Intentsify Partners with Clay on Intent Data
Key Takeaways Intentsify’s buyer intelligence, drawn from 1.1 trillion monthly intent signals across 4.2 million in-market accounts, now…
News Brief September 21
Why Demand Gen Video Shouldn’t Chase Virality
Going viral is like filling a restaurant full of people who aren’t hungry: the room looks packed, and…
Demanding Views September 17
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