Trilliad Launches AI-Powered Marketing-as-a-Service Model for B2B Growth
Key Takeaways Trilliad’s new Marketing-as-a-Service model pairs an agentic intelligence engine with marketing specialists to give B2B teams…
News Brief October 7
Latest In: ABM/ABX
The End of “More”
Earlier this summer, the moderators of a SaaS subreddit did something that should have made every B2B marketer…
Demanding Views October 7
Clay, Marketbridge Partner to Modernize B2B GTM Execution
Key Takeaways Clay and Marketbridge formed a strategic partnership that pairs Clay’s data enrichment and orchestration platform with…
News Brief October 6
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
Budget Consolidation, Gen Z Buyers, and the AI Shift Redrawing B2B Marketing
Key Takeaways Budget consolidation is pushing clients toward top-performing providers, so your quality and measurable results now decide…
Feature September 16
Influ2 Launches MCP for Contact-Level ABM
Key Takeaways Influ2’s new MCP server plugs contact-level buyer signals directly into AI applications like Claude, ChatGPT and…
News Brief August 27
B2BMX Summit at Advertising Week New York 2026 Announces First Three Sessions
Key Takeaways B2BMX at Advertising Week New York 2026 is opening with three practical sessions focused on ABM…
Blog August 24
ForgeX Lead Author Eric Wittlake on Why AI in ABM Separates Top Performers From Everyone Else: The DemandGenReport.com Q&A
Key Takeaways Top performers are nearly three times more likely to have a documented AI roadmap (59% vs.…
Feature August 17
Study Finds Demand Programs Aligned with Buyer Signals Deliver 93% More Engagement
Key Takeaways Demand programs aligned with buyer intent signals produced significantly more engagement, more leads per account, and…
News Brief July 16
Demandbase’s Stephanie McArthur Kicks Off B2BMX Summer Camp 2026 with Webinar on AI in ABM Set for Today
Key Takeaways Stephanie McArthur’s session focuses on separating proven AI use cases in ABM from overhyped promises. Attendees…
Blog July 15
Multiply Brings Self Learning Advertising to ABM
Key Takeaways Multiply’s 10 Min ABM aims to remove the execution bottleneck in account-based advertising by automating personalized…
News Brief July 14
B2BMX Summer Camp 2026: Meet Your Camp Counselors
Key Takeaways The 2026 B2BMX Summer Camp begins July 15 with a new multi-week webinar format focused on…
Blog July 1
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