About Us

 

Demand Gen Report is now B2BMX Insights—the year-round content and connections arm of B2B Marketing Exchange (B2BMX), powered by Advertising Week.

 Built on nearly two decades of trusted reporting, it now serves B2B marketers and sales practitioners with timely strategies, peer conversations and thought leadership you can put to work right away. 

Featuring coverage on AI, sales and marketing automation tools, strategies and solutions, plus topics like ABM that help companies better align their sales and marketing organization to drive growth, B2BMX Insights is the only publication focusing strictly on B2B market growth and demand generation.  

B2BMX Insights covers a wide range of topics of interest to our audience, including:

  • AI, Sales & Marketing Automation
  • Revenue Operations
  • Content Marketing
  • B2B Market Growth
  • Demand Generation Content

The B2BMX Insights website provides a hub for breaking news, in-depth features, webcasts, videos, and expert analysis. The weekly newsletter and monthly digest newsletter reach a global audience that includes B2B CMOs, marketing and sales executives, and other key business leaders across a wide range of industries.

Along with the annual event, B2B Marketing Exchange, B2BMX Insights hosts numerous webinar series, standalone webinars, and virtual events. The conferences provide practical knowledge and actionable insights across to apply to their own B2B marketing strategies, helping them to drive growth and achieve their business goals. The B2BMX events series covers a wide range of topics, including account-based marketing, demand generation, content marketing, sales enablement, and marketing technology.

B2BMX Insight’s Editorial Standards and Transparency Framework

 

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Campaign Optimization Series
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Strategy & Planning Series