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B2BMX Insights Logos 01 Announcemnet

DemandGenReport.com Now Becomes B2BMX Insights

Key Takeaways:  The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…

Blog October 8
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Informa Tech Target Intent Data

Intent Data Meets AI: How B2B Marketers Can Win Earlier, Smarter and With Greater Precision

As more buyers build AI tools into their process, marketers are getting pressured on all sides to adapt…

Blog October 7
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Clay, Marketbridge Partner to Modernize B2B GTM Execution

Clay, Marketbridge Partner to Modernize B2B GTM Execution

Key Takeaways Clay and Marketbridge formed a strategic partnership that pairs Clay’s data enrichment and orchestration platform with…

News Brief October 6
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OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
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B2BMX at AWNY

B2BMX Summit at Advertising Week New York Is Three Days Away: Here’s What’s on the Agenda

Key Takeaways The B2BMX Summit at Advertising Week New York expands its programming with new sessions that give…

Blog October 5
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Opal Extends AI Memory Across Marketing Teams

Opal Extends AI Memory Across Marketing Teams

Key Takeaways Opal’s Memory Layer creates a persistent, machine-readable organizational brain that gives every marketer and AI agent…

News Brief October 2
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DGR Domo Mark Boothe The Hidden Cost of AI at Scale — And What Marketers Need to Do About It

The Hidden Cost of AI at Scale — And What Marketers Need to Do About It

Across most organizations, there’s a conversation happening amongst marketing leadership that isn’t being talked about enough. It goes…

Demanding Views October 2
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DGR Conga Lisa Martin Why Revenue Leaders Need a Connected Commerce Chain

Why Revenue Leaders Need a Connected Commerce Chain

Today’s revenue leaders are navigating one of the most volatile markets in recent history, as they navigate economic…

Demanding Views October 1
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DGR Sopro’s Steve Harlow on Winning Back B2B Buyers Trust

Sopro’s Steve Harlow on Winning Back B2B Buyers Trust: The DemandGenReport.com Q&A

Key Takeaways Lead generation in 2026 has moved from a volume game to a relevance game, so teams…

Feature October 1
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Apollo Introduces New AI Powered GTM Platform for Revenue Teams

Apollo Introduces New AI-Powered GTM Platform for Revenue Teams

Key Takeaways Apollo launched a unified, AI-powered GTM system featuring Builder Studio, Messaging OS and an Intelligence Layer…

News Brief September 30
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Intentsify Unveils QuantumDemand, Bringing Buying Group Activation at Scale

Intentsify Unveils QuantumDemand, Bringing Buying Group Activation at Scale

Key Takeaways Intentsify launched QuantumDemand to help enterprise revenue teams understand buying groups more holistically by combining buyer…

News Brief September 29
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Marketing Data Governance Gap Integrate Demand Metric

AI Readiness Is Closely Linked to Marketing Data Governance, Revenue Growth: Integrate, Demand Metric

Key Takeaways: The study finds high-growth organizations are much more likely to have AI-ready marketing data because they…

News Brief September 28
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